Business Tool
Markup Calculator
Markup Calculator solves a common business, marketing or finance calculation with simple inputs. Use it online on EasyTools99.
Tool Area
Everything runs in the browser.
Use this markup calculator when you need to understand how much a selling price sits above cost. It is useful for pricing reviews, wholesale calculations, service quotes, product launches, and quick checks where markup is the metric your team uses.
- Markup is based on cost, not selling price.
- Compare markup with margin when explaining profitability to different teams.
- Use consistent net or gross figures so the calculation stays meaningful.
How to use
- Enter the cost of the product or service.
- Enter the selling price you plan to charge.
- Review the markup percentage and compare it with your pricing target.
Common use cases
- Check whether a planned selling price meets a target markup.
- Compare supplier costs against retail prices.
- Review quotes, wholesale pricing, or product launch scenarios.
FAQ
What is the markup formula?
Markup is calculated as selling price minus cost, divided by cost, then multiplied by 100.
Is markup the same as margin?
No. Markup compares profit to cost, while margin compares profit to selling price.
Can markup be negative?
Yes. If the selling price is lower than cost, the markup result will be negative.